Commercial Video Production

Video is now the norm on the Internet. If you are not already using video in your online advertisement, then you are losing customers to your competitors. You need video ads to be able to reach the large segment of web users who surf the web to watch videos.
Benefits:
• users pay more attention to video than text
• video leaves a longer lasting impression
• video makes you look more professional
• video helps you reach new customers
• video ads allow you to target video networks

3-Step Process:

1- determine the customers you want to reach
2- get your video produced
3- find an advertising network suitable for you

Depending on your business and customers, a promotional or a viral video may be more suitable for your needs.

Animated explainer videos are very powerful

1) Understand your business and story

First thing is first with animated video, and that is learning about your business and service/product. We want to know what makes you unique, what differentiates you and what might appeal to your target audience. We do this by using our questionnaire which will help us shape the project.

If you are into advertising you will know that the godfather of this semi ‘dark art’

    “I don’t know the rules of grammar. If you’re trying to persuade people to do something, or buy something, it seems to me you should use their language.”

Video in an animated style, with a carefully scripted and chosen voice over, lets you talk to your audience with visual and audible cues that enhances your message. At this early stage we will ascertain characters needed, graphical look and feel (mood board), and any ideas you have from other animations or in general that we can look to incorporate.

Animated Video Process
2) Lets start the writing process

The script acts as a first method of communication and will allow you to see how the animation will look and is structured. I will try to provide a 3-4 day turnaround for this stage. I will also be happy (within reason) to make multiple revisions until you are 100% happy. I schedule about 4-5 hours into the scripting part all in all. That combines research, emails, Skype/calls, amendments, testing, etc. I welcome feedback on all aspect of the work I provide.

3) I now create a storyboard

This is where we combine graphics, script, audio cues (FX/ambient sound) into a story that you can visually see on the screen and imagine is an animation broken down. This period is often about 6-10 days dependent on feedback, and general time needed for the project and overall project management constraints.
4) Choose a pro voiceover artist

I will give you options of a number of Female and Male voice over artists from the UK and US primarily to choose from. The choice you have will allow you to find the right pace, tone and clarity for the project.
5) Time to add music/sound FX

Audio really does bring along all visual material and we will help yo source a soundtrack and sound FX that suit your animation. We add this part at the video production end of the project and you will be able to see and hear the full animation at this stage.
6) We publish your video

5 Benefits of Explainer Videos

1. Increase Conversion Rate
According to Internet Retailer, up to 85% of people are more likely to buy a product if they first saw an explainer video. This helped Rypple (who recently sold to SalesForce) increase conversion rates by 20%. CrazyEgg added an explainer video to their homepage and increased conversion rates by 64%!

2. Better Google Results
Websites with video are 50 times more likely to be ranked on Google's first page. What do you think people will click on first: the text link or the ever-inviting video thumbnail? That's right. The thumbnail! In fact, your video is 41% more likely to get clicked than a text listing. Now that you're on the front page of Google, more people will watch your video and be totally stoked to buy your product. You earn money. Sales are good.

3. Your Perfect Pitch Every Time
There's nothing worse than not knowing how to tell people what you do in a way that they get it immediately. An explainer video helps you give your perfect pitch all over the world at any time of the day. You don't even have to be there! And if you choose the right explainer video partner, you may just end up with your perfect company story that you can use in pitches, on your website, email marketing and more.

4. Easily Shareable
Now that you've got your perfect pitch, you can easily share your story with the world. 70% of internet users are watching online video, so go ahead and captivate them with your awesome business! It's now way easier to share because you have a video you can upload to Wistia along with YouTube, Vimeo and more, that can easily be sent to anyone and viewed by thousands, and if you really strike internet gold, millions. You can also bring it with you to meetings, conferences and more. You'll never have to worry about messing up your pitch again.

5. ROI
Explainer video companies can produce videos at much better rates than agencies. Take advantage and watch a small spend turn into a great, gigantic return. Dropbox spent $50,000 to tell their story through an explainer video. It resulted in 5 million new customers and over $24M in revenue. CrazyEgg stepped up their revenue $21,000 a month. What will your success story be?

Hot Multimedia News & Updates: what is Typography video?Typography video is, quit...

Hot Multimedia News & Updates: what is Typography video?Typography video is, quit...: what is Typography video? Typography video is, quite simply, the art and technique of arranging type. It's central to the work and sk...

what is Typography video?

Typography video is, quite simply, the art and technique of arranging type. It's central to the work and skills of a video producer and is about much more than making the words legible.

Your choice of typeface and how you make it work with your layout, grid, colour scheme, design theme and so on will make the difference between a good, bad and great video.

What Is 2D Animation?

2D animation creates movement in a two-dimensional artistic space. Work in the field of 2D animation requires both creativity and technological skills. Read on to learn about education and career information related to this artistic practice. Schools offering Animation degrees can also be found in these popular choices.
2D animation focuses on creating characters, storyboards and backgrounds in two-dimensional environments. Often thought of as traditional animation, the figures can move up and down, left and right. They do not appear to move toward or away from the viewer, as they would in 3D animation. 2D animation uses bitmap and vector graphics to create and edit the animated images and is created using computers and software programs, such as Adobe Photoshop, Flash, After Effects and Encore. These animations may be used in advertisements, films, television shows, computer games or websites.

some Reasons Why You Should Start Using Videos to Promote Your Business

If you are searching for effective ways to rapidly expand your business, and sell more than what you are currently selling, then you should include video promotion to your marketing mix. Millions of people are now becoming aware of various advantages of video marketing, and are using it extensively for promoting their brand, services or products.


Why is video marketing so hot?

Today people are hungry for information, but want that fast. So they’d prefer to spend 2-3 minutes watching a video than spending 15-20 minutes reading some text. Moreover, videos also help businesses in communicating their important points to their target audience in very little time.

Another plus point with videos is that you can not only place them on your website but anywhere on the Internet to get maximum online exposure! Many websites such as Vimeo and YouTube get millions of hits a day. Best of all, your video can also be optimized to rank on the top of search engine result pages, giving your company an instant exposure to millions of potential buyers.

Just imagine somebody from your local area searching your type of service and product on Google and …then suddenly your video pops up! They’ll immediately click on it for more info.

Any Video Can Be Interactive — and Soon,They All Will Be

Interactive video allows video to become smart and responsive. The overlay allows users to answer questions and make decisions and those responses are recorded. This technology is now being used in training, marketing, shopping, research and much, much more. It’s now mobile as well as desktop-friendly (get in touch for a full list of device and browser compatibility).

Take a look at this  link as it demonstrates some of the technology’s functions.

https://www.youtube.com/c/ComeliteNet

 If you want your video to demonstrate a return, just get in touch and

we’ll let you know how that can be achieved!

Corporate videos

 Comelite Productions creates high-quality corporate videos for ambitious business endeavors of all shapes and sizes.Every corporate video we produce, no matter the scale or genre, is designed to be an engaging motion picture that conveys its message in compelling and relatable ways. Comelite’s in-house team manages the entire production process, which gives us the ability to ensure a consistently high caliber of work across all phases of the project’s execution:
Concept Development
Script Writing
Storyboards
Previsualization
Casting
Location Scouting
Pre-Production
Production



Video Editing
Motion Graphics
3D Animation
Visual Effects
Music Scoring
Sound Design
Color Correction
Video Finishing
Over the years, Comelite’s corporate videos have helped kickstart countless business initiatives and given a boost to more than a few careers.Aside from world-class production expertise,  Comelite’s production team is stocked with some serious business acumen, including people with backgrounds in finance, creative advertising, entertainment, branding, social media, corporate communications, and viral marketing.If you’ve got an image to build, a vision to share, or a story to tell, give  Comelite Productions a call at +1 (914) 352 1019 or visit our contact page:www.comelite.net

A summary about whiteboard animation

Whiteboard animation is a process where a creative story and storyboard with pictures is drawn on a whiteboard (or something that resembles a whiteboard) by artists who record themselves in the process of their artwork.

The term whiteboard animation comes from the process of someone drawing on a whiteboard and recording it. 

The style has been used a few times in TV spots. The first, though very different from the current style, were the UPS Whiteboard Commercials. Many companies and firms of all sectors and sizes are incorporating this style into their modus operandi.


For educational purposes, whiteboard animation videos have been used to learn languages, teach company employees different company policies, demonstrate a new software or product to consumers, or are used as chapter summaries for educational textbooks.

https://www.youtube.com/channel/UCVDT6w3ZERUpzB5bqb41MvQ

How to cut videos( video editing):

How to cut videos( video editing):

Video editing is the process of manipulating and rearranging video shots to create a new work.

Many people use the term editing to describe all their post-production work, especially in non-professional situations. Whether or not you choose to be picky about terminology is up to you. In this tutorial we are reasonably liberal with our terminology and we use the word editing to mean any of the following:

Rearranging, adding and/or removing sections of video clips and/or audio clips.
Applying color correction, filters and other enhancements.
Creating transitions between clips.

Before you begin you must clearly define your editing goals, which could include any of the following:
Remove unwanted footage
Choose the best footage
Create a flow
Add effects, graphics, music, etc
Alter the style, pace or mood of the video
Give the video a particular "angle"

Please take a look at this link:
https://www.youtube.com/watch?v=1oeUfVVAceo

Why you need an explainer video?

Explainer video is a creative video that visually explains what your products and services do and how they can benefit customers will definitely boost your conversion rate.

Video is everywhere, driven by the explosion of the internet and internet connected devices.
Not only do people prefer to be entertained by video, they also now prefer to be informed by video.
Your business needs video to engage, inform, persuade and sell to your customers.
Video lets you stand out from competitors and is the content of your conversation with customers – on the web, in social media & email marketing.

If you want customers to buy from you, and continue buying, you need to explain yourself.

Our explainer videos packages include:
Info graphic Explainer Videos
Animated Explainer Videos
Whiteboard Explainer Videos
Typography Explainer Videos

put your word on video-Typography style video is exactly what you are looking for

How to promote your business with IT Solutions: Put your words on video: The human brain requires emotional input to make decisions. Emotions are caused by seeing and then feeling, it's time to put your words ...

comelite projects video